There are more than 95 million multicultural Americans of voting age in the United States. In this historic election cycle with ground-breaking developments happening every week, one thing is still certain: multicultural voters will once again be a pivotal voter segment for candidates to engage and motivate.

To help campaigns get to know and effectively reach these influential voters during the 2024 election cycle, Katz Media Group has curated The Multicultural Vote, a dedicated section in the Local Vote Interactive Guide with the latest media behavior information for the top 25 Black and Hispanic DMAs.

Start learning more about the importance of multicultural voters below and click through to explore the DMAs! 

Click here to go to the Multicultural Vote.